Slonik
brand identity // ui/ux design // marketing
Slonik makes hard work easy. We help you see in dark, rugged work conditions so you can stay safe, work efficiently, and most importantly — get the job done.
Brand Promise
Slonik lights your way while you work. Our range of headlamps provide bright, long-lasting light for the toughest of jobs — featuring adjustable beams, tilt, and brightness, a compact design with durable aero-grade aluminum alloy, and powerful battery life. The heavy duty headbands fit both Slonik and other popular model headlamps and are easy to attach and adjust. No matter the task, Slonik helps you get the job done.
Customer Persona
Needs: Adequate lighting for construction, electrical, or nighttime work.
Wants: To be able to see where they are and what they’re working on.
Motivated By: Working safely and efficiently.
